1. Critically analyse instances of written and spoken discourse using a range of relevant discourse analytic approaches including SFL, multimodal semiotic analysis and CDA

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Background

 

Question 1:

“To what extent do the ‘public facing’ texts that the University produces both reflect and construe a discourse of marketisation/commodification?”

In your discussion, you should:

  • situate your analysis within a broader frame of changes in both the wider HE sector and more broadly in society
  • consider the subject positions the texts construct for students and other members of the University

 

 

Learning outcomes assessed

  1. Critically analyse instances of written and spoken discourse using a range of relevant discourse analytic approaches including SFL, multimodal semiotic analysis and CDA
  2. select and critically analyse a range different discourse genres/social practices within appropriate theoretical frameworks
  3. investigate and understand discourse as a social practice with particular relevance to the student’s own practices within the socio-cultural contexts they and others inhabit
  4. plan and conduct investigative research into communicative events and analyse new and/or abstract data and situations without guidance, using a range of techniques in discourse analysis.

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