Entrepreneurship has traditionally been defined as the process of designing, launching and running a new business, which typically begins as a small business, such as a startup company, offering a product, process or service for sale or hire. Small businesses are a vital and growing part of the UK economy, many with a global context.

Brief introduction to module:

Entrepreneurship has traditionally been defined as the process of designing, launching and running a new business, which typically begins as a small business, such as a startup company, offering a product, process or service for sale or hire. Small businesses are a vital and growing part of the UK economy, many with a global context. This module focusses on what is an entrepreneurial opportunity and how to turn it into a successful business venture. You will learn about: different forms of entrepreneurial activity; key stages and elements of new venture creation; entrepreneurial skills and behaviours; opportunity recognition and assessment; value proposition; success factors and developing your entrepreneurial skills

Module learning outcomes

1. Knowledge outcome – You will be able to develop your understanding of entrepreneurial opportunities/ideas, their value propositions and how to exploit these for success 

Intellectual /transferable skills outcome – You will be able to consider a complex entrepreneurial issue and propose feasible alternative options for consideration.