You are required to write a report profiling two service organisations.
• The report needs to show how organisations provide services to their service users and how they differ in their approaches. Show what is good, bad or what could be improved.
• You can use organisations in the same business sector or two different sectors.
• The report is required to identify possible refinements or changes that the organisations could make to improve the service/s that they provide; there may be things that could be learnt and copied from one organisation to another.
The expectation is that students provide reflective insights on how services are delivered with a degree of critical analysis.
Students are expected to show where service management theories could be used to improve how organisations are run for both the benefit of the service users and for the organisations.
Students who do interview an employee/manager are advised to include a summary of the interview in the report Appendices.
Your views and arguments should be supported by reference to relevant theories.
Your report should include:
• an evaluation of the way in which the service(s) is designed, managed, marketed and delivered.
The style should be that of a management report, see below.
Presentation of Final Report
A typical report format would use the following headings:
The report can deviate from this format but should follow a logical report structure. All pages and all appendices should be numbered and where appropriate for diagrams, tables et cetera should be individually labelled for ease of reference. This is an ‘academic report’ and as such you are expected to use academic references where appropriate. The report should be done to a professional standard as befitting third year management student