AbstractTechnological changes have made the definition of propaganda vary, however, the characteristic features of propaganda is distinctively a political issue to be distinguished from cognate issues such as education and information. It is the dissemination of ideas or images with the purpose of convincing people to think and act in a way and for a purpose. Propaganda is the attempt to use ways of persuading an audience for an intended purpose to serve the interest of the propagandist. Information in propaganda presents the audience with straightforward statements and facts in order to evoke a certain response. The reasons can either be directly or indirectly (Connelly and Welch 74).As opposed to education which teaches the target group how to think, propaganda intends to tell people what to think. Propaganda strives to narrow the audience`s perspective, as well as, to close their minds. In the twentieth century, propaganda has been a valuable tool in politics. It can be conveyed through media, but being an agent of reinforcement it can be manifested in the form of building, painting or a coin. The role of commemoration in reinforcing propaganda is often overlooked. The point of emphasis is the best way to reinforce the present to determine the future, rather than commemorating the past (Connelly and Welch 67).The other salient features of propaganda are that it may be obvious or secret, brilliant or terrible, straightforward or untrue, somber or funny, coherent or disturbing. Yet the propagandists often design the most appropriate and effective method to approach the audience. It is necessary to think about propaganda in a wider sense and how to influence it. It has influenced the nature of politics, broadened means of communication, as well as, the growth of education and technology which are contributing factors.IntroductionPropaganda may be conveyed through political speeches, advertising, and news and even in T.V shows. With the development of technology especially mass media, the tendencies of propagating lifestyles and models of behavior have impacted negatively on the society. Propaganda can also be applied for positive purposes such as spreading healthy lifestyles, anti-drug campaigns, as well as, anti-discriminating ideas. The most powerful and effective method of spreading ideas is through visual propaganda. Mostly, public pinion often identifies the term with negative implications especially during war time and discrimination, (Connelly and David Welch 72).Propaganda should change an audience`s opinion, belief or understanding a situation in order to influence future actions and decisions to make the actions agree with the interests of the targeted group of people. It influences public opinion, and social mood hence, has various means of disseminating ideas. This is one of the features of propaganda, to use many ways as possible to spread information as much as possible. A strong emotional involvement of the public is necessary in...