SECTION A Please answer any 1 out of the 3 questions below:
60 marks in total – expected word count 4,000
Q1: A company (of your choosing) has commissioned you to investigate, and write a report on, how they may implement Big Data and analytics in their business. Your answer may include aspects such as:
- The use of Big Data/analytics in their industry;
- The potential transformative opportunities of Big Data in their processes;
- Specific analytical or visualisation approaches and/or tools they may wish to employ;
- Some of the technological challenges Big Data may present;
Some of the other business challenges such an implementation may bring