a) Evaluate the operating industry of General Mills using a minimum of two forces included within Porter`s Five Forces model.

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MGT599 Mod 2 Discussion: General Mills SWOT Analysis

INSTRUCTIONS:

SWOT 

Discussion Topic

Actions for `SWOT` 



In Module 2, we focus on SWOT. In order to complete a SWOT, we are required to identify and analyze the key opportunities and threats in the external environment. Then, we need to identify and analyze the company’s key strengths and weaknesses (internal analysis).

WEEK 1:

During Week 1, you are asked to address the following:

a) Evaluate the operating industry of General Mills using a minimum of two forces included within Porter`s Five Forces model.

b) Using PEST, assess General Mills’ remote environment using a minimum of two PEST forces.

c) Conclude your assessment about the overall environment. Is it more or less favorable for General Mills? Give your ranking from 1-10 (in which 1 = vast gloom and doom for this company; 10 = huge bonus this year!). Where do you think General Mills fits on this 1-10 scale?

CONTENT:

General Mills SWOT Analysis Name Institution Affiliation General Mills SWOT Analysis Porter`s Five Forces Model: Threats from New Entrants General Mills manufactures branded consumer goods for her retail shops covering the global market. The corporation has an established niche all over the world with more than 89 brands leading in the market. A new market entrant would pose an unnoticeable level of threat to General Mills. New producers would have to spend a lot of resources, including time, skills, and finances for them to ge

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