Critically apply conceptual strategic management models and frameworks to analyse a given organisational context

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Learning outcomes and assessment criteria specific to   assignment:

On completion of the assignment, students should be able to demonstrate their ability to:

  1. Critically apply conceptual strategic management models and frameworks to analyse a given organisational context.
  2. Demonstrate the application of alternative strategic options for an organisation and recommend a preferred strategy.
  3. Evaluate the future direction of the organisation and present strategic options in an international/global context

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The assignment for this Level 7 module tests for an advanced level of knowledge and comprehension of a range of concepts, models and theories related to the development of organisational strategy. It also provides the opportunity for you to demonstrate your ability to analyse the performance of an organisation’s existing strategies and to develop alternative strategies with due consideration of risk. If you do not demonstrate the appropriate level of knowledge of strategic concepts covered by the module and / or do not undertake the level of critical thinking that is required in order to develop effective alternative strategies, you will not pass the assessment.

 

It is expected that the highest achievers will demonstrate not only their competence related to strategic concepts but also a sophisticated level of thinking in the construction of their alternative strategy, justifying their choice and taking into account elements of benefit, cost and risk. The highest achieving students will additionally demonstrate competence in terms of academic practice and rigour. Hence, in order to attain the higher grades for your work, you will need to demonstrate a high level of critical analysis and the ability to reference work appropriately and accurately using a wide range of sources and adhering to the Harvard referencing system.

Use the strategic management course material (models, concepts and theories) to evaluate the company strategy.  Based on your analysis, recommend strategic options for the organisation. Reflecting on what have you learned on the module, explain what would you advise the company to do and why.


 

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